Neil Godber, Head of Planning, JWT & Convenor of Judges 2018 IPA Effectiveness Awards
Kate Cox, VP, CMO GoDaddy.com EMEA
Mark Evans, Marketing Director, Direct Line Group
David Tiltman, Head of Content, WARC
If you’re an agency planner, how do you best demonstrate the effectiveness of your activity? That it has grown market share? Or driven sales revenue? How does this process strengthen your long-term relationship with the client and their brand?
If you’re the client-side marketer, how do you see the marketing effectiveness of your agency’s work? How do you prove that your investment decisions have been sound? And show a commercial return to help justify your next request for budget for future marketing plans?
If you find yourself asking these kinds of questions, join Neil Godber (JWT and 2018 IPA Effectiveness Awards), Kate Cox (GoDaddy.com), Mark Evans (Direct Line Group) and David Tiltman (WARC) as they unpick how to win over clients and prove effectiveness.
Register to join us on Wednesday 7th March at 3pm GMT / 10am EST.
If you’re not able to watch the live session, register to receive a link to the webinar recording.
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