Josef Hrebik, Canadian Media & Entertainment Strategy Lead, Accenture
Brent Chaters, Managing Director, Digital Customer & Marketing Practice, Canada, Accenture
Hear results from a first-of-its-kind study conducted by Accenture and thinktv, which measures the effectiveness of media channel spending on driving sales in the Canadian market.
The study assesses over $3 billion of media spend by 105 brands in Canada across four verticals, identifies the sales ROI of key media channels, and discusses what advertisers can do to improve advertising efficiencies and drive better business results.
Join us to learn:
Not able to tune in to the live session? Not to worry—all registrants will receive a link to the recording, so please register even if you're unavailable for the live webinar.