Media Allocation Benchmark report

Discover where successful advertisers invest their budget, with a sample of the 2018 Media Allocation Benchmark.

Find out answers to these questions inside the sample report:

  • In which media channels do successful brands invest an average of 69% of their budget?
  • How does media allocation vary by sector?
  • What is the biggest determinant of media allocation?
  • Which category has the most concentrated media investment?

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Download the sample report