Gunn 100: The world's most creative campaigns and companies

The Gunn 100 is an annual ranking of the world's most creative advertising and marketing campaigns, as well as the companies behind them.  It is produced by Gunn Report, now part of WARC.

The rankings are compiled by analyzing the results of more than 40 of the world’s most important international, regional and national creative awards shows.

Download a summary of the rankings to get:

  • Insight into creative excellence from the top five campaigns 
  • Three themes that emerged from the world's most creative campaigns
  • Top ten rankings along with commentary for campaigns, creative agencies, agency networks, holding companies, brands, and countries



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View the top 10 lists now