MENA Strategy Report 2018

Lessons from the WARC Prize for MENA Strategy 

Download a sample of the MENA Strategy 2018 Report to access: 

  1. An overview of the themes from the winning case studies of the 2018  WARC Prize for MENA Strategy
  2. An introduction from Wasim Basir, Director, Integrated Marketing Communications, Coca-Cola MENA and Chair of the 2018 jury. 
  3. A summary of the Grand Prix-winning case study: how Nissan's 'Camelpower' campaign through TBWA\RAAD created a new industry benchmark for automotive desert performance.

The full report is available to WARC clients. If you're not currently a client but want to find out how you can get access to the report or more content like it, talk with one of our team:

mena strategy report 2018


If you are a WARC subscriber, log in to access the full report.

Download the report sample