The Black Lives Matter movement has galvanized consumers, asking brands to define how they respond to racial injustice.
Join the conversation this October, as we sit down (virtually) with global marketing leaders, to discuss how brands and agencies can navigate the challenges featured in WARC's Guide to Brand activism in the Black Lives Matter era.
A recording will be available online after the live session.
Marketing to Multicultural Consumers Now and in the Coming Majority-Minority
Tuesday 27th October, 9:00am PDT/ 12:00pm EDT/ 5:00pm BST
Hosted by: Cathy Taylor, Managing Editor, WARC
Building and nurturing diverse teams: now and in the culturally complex future
Thursday 29th October, 10:00am EDT/ 3:00pm BST
Hosted by: Kai D. Wright, Columbia University Lecturer, Ogilvy Global Consulting Partner, Author and Founder blacklist100The world is not only growing more diverse, it is growing more culturally complex, creating pressure and opportunities for brands to ensure a range of cultural values and perspectives are valued, respected and leveraged in the marketing communications process.