“Briefs are boring. And they all look the same - but why? For businesses who claim to help companies think differently, there's practically no differentiation in our processes or artifacts.”
Faris Yakob, Founding Partner of Genius Steals
Templates help guide thinking, but writing a brief is a creative act. How we brief is as important as what we say in the brief.
In this Warc-Genius Steals webinar you will learn:
Not able to tune into the live webinar? All registrants will receive a link to the recording of the webinar.